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This article examines how to go about identifying your target audience by using your existing resources. Gaining a better understanding of who your target audience
Pamphlet distribution is one of the oldest and most effective methods of direct marketing. Many companies have been using it for a long time and
Brochure marketing is a tried and true method, but with a little work you can make yours stand out from the crowd! There are so
As the core of any successful business strategy, identifying and understanding your target market is essential for your marketing campaign. Aiming to reach a specific
If you need to send out a mass mail order of 500 items or more by post, bulk mail is an efficient tool. It will
In the 1970s, the average person was exposed to an average of 500 ads a day. In 2017, the number is closer to 5,000. In
Over the last few weeks, we’ve been exploring ways you can harness the spike in consumer activity over the pre-Christmas period through catalogue, flyer, and
While many marketing regimes focus on targeting new customers, it’s also important to regularly engage with existing customers, especially those whose patronage has lapped. Find