Pamphlet distribution is one of the oldest and most effective methods of direct marketing. Many companies have been using it for a long time and even now in this digital age – pamphlet distribution continues to be incredibly effective.
Even before COVID, people were experiencing ‘digital fatigue’.
We receive a barrage of emails daily, from work to personal subscriptions and sign-ups. So much so that we often resort to mass deletion solely based on the title or description snippet of our emails.
Throw in multiple social media channels with sponsored posts, display ads on websites, even TV, and the onset of this very modern fatigue, seems inevitable.
Of course, Savvy marketers are aware of this, supplementing campaigns with direct mail.
The best pamphlets are incredibly tangible – so get extra creative!
There are few limitations when it comes to pamphlet distribution – show your creativity and let your business standout with unique designs.
One of the major reasons pamphlet distribution is so appealing to customers is because it reminds them of the good old days; that feeling of excitement opening the mailbox to check what’s inside it!
The best pamphlets create curiosity and unlike emails, people aren’t in a rush to trash them.
A Greater Return During Covid
Every period of adversity and change in the market brings with it, risk. However, it’s common for new business opportunities to occur during a downturn.
Take advantage of the situation – a significantly greater number of people will be working from home now.
Pamphlet distribution is an affordable manner of delivering your goods or services to your potential clients/customers. Selecting the right service is important when it comes to pamphlet distribution since it actually plays a vital function in promoting what your services are.
Are you looking to put together a well-designed pamphlet for your business?
Learn more about our full range of capabilities, call 1800 70 6245.